Corporate News:
On April 22, Haier Smart Home executives paid an in-depth visit to the Nobel headquarters. After a meeting and negotiation, the two parties signed a national in-depth strategic cooperation, opening a new chapter of a powerful alliance to jointly create a future ecosystem.
At the headquarters of Nobel Ceramics Group in Hangzhou, Roger, the general manager of Haier Smart Home’s major home material channel in China, Lei Chengwei, the general manager of Casarte channel in China, Yang Guang, the general manager of Hangzhou branch, and Ecological Resources of China Expert Liu Jizhang, Yu Haiwei, Channel Director of Big Home Main Materials in China, Liu Hong, Director of Three-winged Bird of Hangzhou Branch, Zhang Guang, Director of Casarte of Hangzhou Branch, Tang Chao, Director of Kitchen Appliances of Hangzhou Branch, Channel Director of Big Home of Hangzhou Branch Ji Yongping, General Manager of Nobel Business Department Zhang Yang, Director Pan Wenyuan, General Manager of Hangzhou Branch Center Li Tao, Nobel KA Management Department Manager Zheng Shian, Marketing Management Department Manager Yan Nan, Marketing Management Department Manager Jiang Wenxuan, Home Decoration Management Department Manager Wu Yanneng, Designer Management Department Manager Chen Hui, KA Management Department Key Account Manager Chen Jin and others conducted a strategic cooperation signing ceremony.
Scene exploration, same frequency resonance
On the morning of the 22nd, senior leaders of Haier Smart Home, accompanied by the main leaders of the Nobel Division of Nobel Ceramics Group, visited the Nobel Science and Technology Culture Center and Xunwenji Exhibition Hall.
During the visit, I had a deep understanding of Nobel’s brand culture, scene space application and delivery system. Haier Smart Home executives frequently praised Nobel’s space application and paving technology. The in-depth cooperation on scene space created a stronger interest.
As the world's first slate cultural experience center, the Nobel Science and Technology Cultural Center, from the architectural appearance to the interior decoration; from the inspiration concept to the practical presentation; from the science and technology to the application scenarios, all proves the role of Nobel slate The breakthrough in the application of internationally leading materials demonstrates Nobel Group's vision of becoming "the world's leading high-end decorative material system service provider"; this is in line with Haier Smart Home's commitment to achieving the integration of technological innovation and industrial design, intelligent technology and life aesthetics The concepts of symbiosis coincide. As leaders in the field, the sparks that will be aroused by the in-depth collision of both parties have already beenMakes people look forward to it!
Strategic collaboration, smart future chain
After the visit, the top management of both parties had in-depth communication on the changes and exploration of industry needs. At the strategic meeting, the two parties put forward many ideas for future cooperation and reached a high degree of consensus on in-depth strategic cooperation across the country. Both parties said that while broadening marketing channels, the two parties would use deeply joint products to provide users with more comprehensive services.
Main Representatives of Haier Smart Home
▲Roger, general manager of major home furnishing main material channels in China
▲Lei Chengwei, General Manager of Casarte Channel in China
▲ Yang Guang, General Manager of Hangzhou Branch
Main Nobel Representatives
▲Zhang Yang, General Manager of Nobel Division
▲Pan Wenyuan, Director of Nobel Division
▲Li Tao, General Manager of Hangzhou Branch
After in-depth communication, the two parties have a deeper understanding of brand advantages, scene ecology, channel construction, store cooperation, etc., and also feel the inevitability and importance of strategic cooperation. They will improve the scene ecology in the future and inject new momentum into the industry transformation.
Nobel Tiles After nearly 30 years of hard work, Already entering the ranks of innovative enterprises with international competitiveness, Nobel adheres to the mission of "creating a healthy and high-quality life" for users, insists on technological innovation to drive product research and development, leads the industry forward, and contributes to the high-quality development of the industry. .
The successful completion of the signing ceremony for the national strategic cooperation between Nobel and Haier Smart Home has opened a new chapter of strong alliances to create a future ecosystem together! Nobel and Haier Smart Home will give full play to the advantages of both parties, and expand new cooperation on this basis, promote strategic synergy through potential energy transformation, actively layout future trends, and lead the new track for industry upgrading!
