China Ceramics Network News Are you still satisfied with the Chinese style life in Hangzhou?
It doesn't matter, Hengjie Designer Salon·Changsha Station is here.
On April 24, the "National Trendy Lifestyle" designer salon hosted by Hengjie Sanitary Ware came to Orange Island near the mountains (Yuelu Mountain) and the water (Xiangjiang River) head. In this resort that combines Hunan style and cultural heritage, many design celebrities and lifestyle experts talk about the trendy life in China. Ruan Weihua, senior vice president of marketing of Hengjie Group, Xie Lichuan, general manager of Hengjie Changsha Marketing Center, Zhang Jinyan, national director of NetEase Design, Zheng Zhe, chief editor of NetEase Home News Center, etc. also came to the salon to provide support.
The star city of Changsha in April is even more star-studded and full of energy due to the national trend.
Create and enjoy the national trend, design the Hunan Army to dare to be the first
The children of Hunan who dare to be the first in the world have never lacked the courage and strength to lead the trend of the times. If half of China’s modern history was written by Hunanese, the Chinese architecture and interior design circles are still incompetent.
In the design world, Hunan Army has left a valuable legacy to the Chinese design community with its unique spirit of being pragmatic, pragmatic, perseverant, eclectic, and daring to be the first. ideological and cultural propertyWealth provides active exploration and reference for various possibilities of Guochao style life.
Chen Zhibin, chief designer of Hongyang Group, Wang Xiangsu, founder of Hunan Yizhu Decoration Group, and Yang Lingzhi, art director of MODE State Art Museum in Changsha, are the leaders in the design world. . Their sharing at the salon not only permeated the profound Huxiang cultural heritage, but also enhanced the guests' understanding and yearning for the Chinese style life.
Chen Zhibin’s sharing topic is "Food and Design". Chen Zhibin believes that in recent years, Chinese design has frequently made its voice internationally and has achieved fruitful results, which is worthy of cheering and reflection.
In Chen Zhibin’s view, whether it is catering or products, to make good designs, we must build an oriental system. This oriental system is related to the Chinese culture composed of Huxiang culture, and also to the perfect combination of culture and technology, tradition and modernity.
Wang Xiangsu shared with everyone classic design cases such as "Jianwai", "Design into the beautiful countryside (Malan Village)", and "Yunju". From the traditional residential architecture in Huxiang to the design of independent houses in Huxiang, for thirty years, he has thoroughly studied the Hunan style, and turning space into a poem is Wang Xiangsu's highest ideal.
Wang Xiangsu believes that rather than borrowing from mainstream design styles to create interior spaces, he yearns for "buildings that grow out of every soil". As the saying goes, if there is a peach blossom garden in your heart, this is among the water and clouds.
"I don't like big demolitions. I am willing to spend a lot of time sorting out the subtle relationships of space." This is Yang Lingzhi's self-confidence, and it is also the way he transformed "Phoenix Nirvana" "Pan, Reborn from the Fire: Protection, Transformation and Regeneration of Architecture" is the reason for sharing the theme.
Frugal construction, city building with emotion, human concern, and artistic penetration—these are the key words that his design values, Yang Lingzhi’s design world , adheres to the principle of function first, does not advocate being too symbolic, and can perfectly combine business and art.
Hengjie’s new domestic products highlight the national trend
According to Ruan Weihua, a representative of the organizer and senior vice president of marketing of Hengjie Group, with the increase in national strength and cultural confidence, as well as consumers’ yearning for quality life, the country The tide is unstoppable. The purpose of Hengjie's hosting of the salon is to gather more closely with the design community and jointly promote the implementation and popularization of national style life.
If the national trend is a design concept and trend for the design world, for Hengjie it ismore new domestic products with innovative and perfect experience . In 2019, as the only representative of the sanitary ware industry, we joined hands with many high-quality IPs such as the Forbidden City Palace Culture and Wu Xiaobo Channel to jointly launch the "New Domestic Products Intelligent Manufacturing Plan" to refresh the industry and market's understanding of new domestic products.
He Zizhen, the brand director of Hengjie, shared the title "Hengjie Intelligently Creates New Domestic Products" and believed that the rise of new domestic products is the key to the next decade One of the biggest trends. Hengjie has been persevering for 21 years, accurately grasping the demands of young mainstream consumer groups such as burning (saying it if they like it), trendy (having their own personal opinions), and loving (willing to pay for their own preferences), and in Hengjie. The ingenious use of national trend elements in the design of cleaning products will inevitably make the national trend in home furnishings intensify.
At the event site, Hengjie bathroom cabinets, smart double-Q toilets, shower rooms, Xinyi showers and other product designs combined with Chinese classic aesthetic elements , setting off a climax for the scene, and also finding a way and language for Hengjie and the big names to jointly promote the national trendy life.
During the tea party, designers and lifestyle experts had heart-to-heart conversations. The perspectives of observing the national fashion life may be different, but they share the same desire to lead Chinese people towards a higher quality of life.
Especially the on-site close contact with Hengjie Intelligent Manufacturing gave them a more real understanding and experience of the new domestic products of sanitary ware - —This will give them confidence and confidence on the road to leading a nationally trendy life.
"Xiang" gathers in Changsha to meet the trendy life of the country,
Next stop Chongqing, Hengjie will continue walking with you!
(This article is provided by the enterprise)
